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Tag: data

Using Data Sciences to Understand Your Business

To maximize the efficacy of your data, you need to set an action plan that the data should inform from the moment of collection. To do this to the fullest, it’s essential to stay ahead of market trends and data science techniques. Where merchant organizations have identified a problem to solve, and they maintain data…

11/17/2021 by wcapra No comment(s) DIGITAL+, LOYALTY+, SECURITY+ consumer behavior, data, data science, machine learning
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Does Your App Accept the New Consumer Currency – Data?

Consumers are offering data, a new currency, in exchange for truly exceptional experiences. Like monetary currencies, the value consumers receive for this new currency will vary, depending on where they exchange it. To succeed, your app must offer an experience in line with consumer value exchange rate expectations. Mobile apps are changing consumer behavior Consumers…

08/16/2018 by wcapra No comment(s) DIGITAL+, LOYALTY+, Uncategorized app, apps, Consumer Engagement, consumer experience, currency, Customer Retention, data, data exchange, data security, mobile app, mobile apps, omnichannel, personalization, retention, value exchange
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221 North LaSalle Street Suite 1325 Chicago, IL 60601
1-312-873-3300
info@wcapra.com
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