TECHNOLOGY SERVICES
Machine Learning & AI
Machine Learning and Artificial Intelligence are essential tools for our increasingly connected world. These data-driven technologies enable companies to enhance their understanding of their customers, extract business value, and make tough decisions. Ultimately, it is about being able to adapt quickly to the ever-evolving marketplace. Whether involving data security, payment fraud, growth marketing, or countless other challenges, these tools not only provide guidance but improve over time as more data is captured and analyzed.
W. Capra has a proven track record of using client data, applying machine learning, and operationalizing these systems, all while ensuring data privacy compliance at every step of the process. We understand the power of data as a resource and know what is required to generate useful insights, allowing for our clients to become more agile and gain advantage in competitive business environments.
Latest Insights
- Should You Be Installing a Retail Charge Point Network?As EV adoption continues to rise, retailers who own real estate face a critical decision on whether, and how, to implement a charge point network. Often described as a nexus of charge points that enables EV owners to charge their vehicles, track which charge points they engage with, and predictably know which adapters are available, charge point networks can deliver long-term benefits to retailers as well as consumers.
- How does Artificial Intelligence fit into my business? Even without a full-blown AI usage program, giving employees clear direction on where and how AI can be used within your company is crucial. Concerns about consumer privacy, business trade secrets, non-disclosure agreements, the use of copyrighted information, and even the accuracy of ChatGPT’s output need to be addressed in this guidance, or else employees may opt to make their own choices about use of these tools in the workplace.
- How should my business confidently deploy new retail technology solutions?Implementing new technology or software solutions can be a complex and risky process. To mitigate potential pitfalls and ensure successful deployments, merchants should consider enlisting the help of a trusted third-party testing partner. The key benefits of third-party testing with an industry stalwart like W. Capra should be an integral part of any retailer’s technology deployment strategy.