W. Capra has extensive experience with numerous large, mid, and small-scale Point-of-Sale (POS) deployments. We are familiar with the pitfalls that could change a smooth deployment into one that is much less desirable. Our past and continued involvement with testing, certification, and deployment of POS systems, working knowledge of the retail industry, and ongoing conversations with numerous POS vendors makes W. Capra uniquely positioned to provide guidance in POS decisions, upgrades, and deployments.
Whether serving a retailer, franchisee, or POS vendor, W. Capra’s knowledge and experience can be leveraged to minimize the complexities of the POS landscape. From decisions on new POS selections to development of release and support documentation and the intricacies of POS deployments, W. Capra has the knowledge and experience to complete the task in a timely and cost-efficient manner.
- What does the new Taco Bell Defy concept mean for Convenience?This new Taco Bell concept should not be seen merely as a signal to other fast-food operators and Quick Service Restaurants (QSR) that change is coming; this is a sign to all who strive to offer quick, convenient, access to high quality food and drink that adaptation is required. As a company, you don’t get to define what convenience means. The broader market and consumers are defining that for you, and expectations are being redefined every day.
- How Your Competitors Inform Your Program StrategyWhile too strong of a focus on the competition will not lead you closer to a winning program strategy, collecting competitive insights with purpose as part of your broader program strategy can enable new insights to help you serve your consumer base. These insights can solidify your understanding of table stakes, barriers to entry, and opportunities to differentiate within your market, but there are best practices that W. Capra recommends to employ this effectively.
- Now May Be the Time for a Resale PlatformBeyond the financial benefits, there are plenty of benefits associated with the RaaS model. From a branding perspective, when the merchant stamps the resale, it signals to the world that the product holds up through time and use. There’s also an ecological and reputational advantage to RaaS in that resale is both sustainable and eco-friendly.