Digital Goods & Services
Our experts enable digital goods and services organizations to deliver custom-tailored consumer & business-facing billing subscription experiences that improve operations. Whether helping new entrants to navigate a program launch or guiding market leaders through platform enhancements, W. Capra can help grow your digital business.
Leveraging full-suite expertise, we optimize engagements for your technology stack and brand strategy, adopting a holistic view on challenges that range from vendor selection to architecture design and solution development. Our experts navigate the pain points of dunning, hard and soft declines, upsells and downsells, and fraud mitigation to ensure that your technology is custom-tailored to your business model.
- PCI DSS 4.0 looms large Merchants need to immediately start understanding what additional budget they are planning to allocate to tackle the increased time and costs necessary to maintain PCI compliance. Even working to find and procure the services of an approved scanning vendor will take time and internal resources.
- What does the new Taco Bell Defy concept mean for Convenience?This new Taco Bell concept should not be seen merely as a signal to other fast-food operators and Quick Service Restaurants (QSR) that change is coming; this is a sign to all who strive to offer quick, convenient, access to high quality food and drink that adaptation is required. As a company, you don’t get to define what convenience means. The broader market and consumers are defining that for you, and expectations are being redefined every day.
- How Your Competitors Inform Your Program StrategyWhile too strong of a focus on the competition will not lead you closer to a winning program strategy, collecting competitive insights with purpose as part of your broader program strategy can enable new insights to help you serve your consumer base. These insights can solidify your understanding of table stakes, barriers to entry, and opportunities to differentiate within your market, but there are best practices that W. Capra recommends to employ this effectively.