Digital Goods & Services
Our experts enable digital goods and services organizations to deliver custom-tailored consumer & business-facing billing subscription experiences that improve operations. Whether helping new entrants to navigate a program launch or guiding market leaders through platform enhancements, W. Capra can help grow your digital business.
Leveraging full-suite expertise, we optimize engagements for your technology stack and brand strategy, adopting a holistic view on challenges that range from vendor selection to architecture design and solution development. Our experts navigate the pain points of dunning, hard and soft declines, upsells and downsells, and fraud mitigation to ensure that your technology is custom-tailored to your business model.
- Why does the Sephora data privacy fine matter for large merchants, and what is the Global Privacy Control (GPC)?The Sephora decision signals that California is serious about enforcing data privacy legislation. The Sephora ruling was, more broadly, a warning shot for companies. It was the first action taken by an Attorney General to levy a fine against any company for failure to comply with CCP
- Operational Integrity more vital than everAs technology is pervasive at retail locations supporting more offers and consumer engagement options, the resiliency of this technology must be monitored and assured. Making sure that products are available, priced correctly, and that consumers can transact with prescribed offers, earn loyalty and use desired payment is critical to the business.
- Can your business fully automate UAT and Certification?titive tasks in place of manual human re-entry. Given the current state of automated testing, however, W. Capra urges any merchant exploring automated capabilities to ensure that human resources continue to remain a part of testing— not just to oversee testing robotics, but to play an active role in the QA process where robotics have not yet proven effective.