Partnership Development


Partnership Development

Increasing sales through expanding or developing your company’s capabilities is a fundamental goal for any business that wants to grow. This growth can be accomplished organically if you invest the time and funds to achieve that goal or you can seek strategic partners that extend and support your company’s core competencies, enhancing your ability to execute and support your product or service delivery or create a new offering. Strategic partnerships can be powerful, but what’s right for your business?

Our experience and network can help you identify the best form of strategic partnership for your business and help you seek out partner candidates. We do this by ensuring we understand your business, which drives the market scan of candidates. After selection of a partner, W. Capra then helps to ensure program success by supporting the implementation of the partnership. Beyond implementing the partnership, we can also help implement key communication and key performance indicators that drive the ongoing health and alignment of the strategic partnership. Contact us today to learn more about how the right strategic partner can help you set and reach new goals for product and service offerings and sales growth.

Latest Insights

  • Why does the Sephora data privacy fine matter for large merchants, and what is the Global Privacy Control (GPC)?
    The Sephora decision signals that California is serious about enforcing data privacy legislation. The Sephora ruling was, more broadly, a warning shot for companies. It was the first action taken by an Attorney General to levy a fine against any company for failure to comply with CCP
  • Operational Integrity more vital than ever
    As technology is pervasive at retail locations supporting more offers and consumer engagement options, the resiliency of this technology must be monitored and assured. Making sure that products are available, priced correctly, and that consumers can transact with prescribed offers, earn loyalty and use desired payment is critical to the business.
  • Can your business fully automate UAT and Certification?
    titive tasks in place of manual human re-entry. Given the current state of automated testing, however, W. Capra urges any merchant exploring automated capabilities to ensure that human resources continue to remain a part of testing— not just to oversee testing robotics, but to play an active role in the QA process where robotics have not yet proven effective. 

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