Commerce is evolving at a rapid pace and your Payment Strategy must evolve with it. The payments industry is consistently introducing new products and services to meet consumer needs for faster, safer, and more convenient methods of payment. Continued introduction of new payment types and changing security standards combined with evolving vendor capabilities and legislative requirements creates a complex landscape to navigate. Building an effective Payment Strategy that complements your overall strategy while meeting consumer needs creates a competitive advantage by leveraging supplier solutions with internal capabilities and is now more important than ever.
W. Capra has a proven methodology for Payment Strategy development which examines an organization’s goals and competitive landscape to identify current and future requirements and the solutions to deliver each. Our vast experience working with organizations and payment solution providers across multiple channels (retail and digital) within numerous verticals allows us to bring a unique perspective to each client engagement. Combining our experience and our established methodology helps ensure the payment strategies delivered are obtainable, executable, and provide a clear roadmap for achieving your organization’s goals.
- PCI DSS 4.0 looms large Merchants need to immediately start understanding what additional budget they are planning to allocate to tackle the increased time and costs necessary to maintain PCI compliance. Even working to find and procure the services of an approved scanning vendor will take time and internal resources.
- What does the new Taco Bell Defy concept mean for Convenience?This new Taco Bell concept should not be seen merely as a signal to other fast-food operators and Quick Service Restaurants (QSR) that change is coming; this is a sign to all who strive to offer quick, convenient, access to high quality food and drink that adaptation is required. As a company, you don’t get to define what convenience means. The broader market and consumers are defining that for you, and expectations are being redefined every day.
- How Your Competitors Inform Your Program StrategyWhile too strong of a focus on the competition will not lead you closer to a winning program strategy, collecting competitive insights with purpose as part of your broader program strategy can enable new insights to help you serve your consumer base. These insights can solidify your understanding of table stakes, barriers to entry, and opportunities to differentiate within your market, but there are best practices that W. Capra recommends to employ this effectively.