Retail Economics Are Changing – Are You?
Advertisers are increasingly redirecting their funds from traditional publishers to retailers that are serving as publishers— and this trend is only projected to continue, with retail media spending likely to double in the next four years.
Solving the Complex Digital Equation in Grocery
Like everything else these days, the weekly grocery store trip is becoming increasingly digital. Traditional analog experiences, like the weekly […]
Burchfield Joins CTVG as Thought Leader in Convenience Technology
Lexington, KY, 9/26/2023 – Impact 21, leading global consulting firm dedicated to helping convenience, retail, and energy clients thrive in […]
Should You Be Installing a Retail Charge Point Network?
As EV adoption continues to rise, retailers who own real estate face a critical decision on whether, and how, to implement a charge point network. Often described as a nexus of charge points that enables EV owners to charge their vehicles, track which charge points they engage with, and predictably know which adapters are available, charge point networks can deliver long-term benefits to retailers as well as consumers.
When Should a Merchant Be Merchant of Record?
The biggest benefit to becoming the Merchant of Record is the opportunity to optimize payment operations and standardize the customer experience. As technology has evolved, so has the need to optimize transaction flows across channels of commerce, control costs, and improve resiliency.
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