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Month: February 2018

The Cashless Trend

Several organizations are making changes to go cashless or at least pilot the concept, including Massachusetts’ MBTA, American and United terminals in select airports (Miami being the latest) and Shake Shack’s recently opened cashless location in New York, to name a few.  Living in the Seattle area, I have access to two very publicized cashless…

February 26, 2018 by wcapra No comment(s) DIGITAL+, PAYMENTS+ amazon, Amazon Go, cashless, checkout, consumer experience, customer experience, fraud, Payments, Pilot Store, QR code, Seattle, secure payments, Starbucks
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The Loyalty Sweet Spot

What’s the sweet spot of a loyalty program? If you asked a consumer, you may get a far different answer than if you asked a business. The consumer wants: free items (that they would typically buy anyway) rewarding their current behaviors and shopping frequency at the places where they shop most frequently. A business wants…

February 21, 2018 by wcapra No comment(s) DIGITAL+, LOYALTY+ Chipotle, Chiptopia, Consumer Engagement, customer engagement, KPI, Loyalty, Loyalty Program, loyalty programs, Retail ROI, rewards, ROI, Starbucks
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How will Blockchain Influence the U.S. Payment Systems?

If time is money, then why do our payments move so slow? In the 21st century, speed is the name of the game – instant communication via email, text and phone calls are critical to our day-to-day lives, social media has changed way we learn about the latest news and keep up with friends, and…

February 8, 2018 by wcapra No comment(s) CAPRAplus
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Changing Signature Requirements - How Will You Be Impacted?

Starting last year, the 4 major US card brands – MasterCard, Visa, Amex, and Discover – issued announcements that beginning in April 2018, merchants are no longer be required to collect signatures on card present transactions. Each card brand’s program has different rules and requirements about which transactions are exempt from signature collection, but broadly,…

February 7, 2018 by wcapra No comment(s) CAPRAplus, PAYMENTS+ amex, discover, EMV, mastercard, Signature, visa
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