The breadth of benefits that personalization can offer range from increasing customer satisfaction by tailoring experiences and product recommendations to elevating conversion rates by presenting relevant content, offers, and recommendations.
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Top Trends Every Retailer Should Be Aware of for 2023
2023 marks the fourth year of a decade that began with a once-in-a-lifetime pandemic that transformed the retail industry. As supply chain issues and other economic challenges caused by the pandemic continue to fester, retailers are finding a new normal with hybrid shopping. This means retailers have even more opportunities to create new offerings and…
Keeping an eye on Credit Cards in Congress
Should the CCCA bill pass, there will certainly be available savings on credit card fees from the forced competition, but this will also require significant planning. Adding a second routing option is not as easy as just toggling a switch.
How to Approach Implementing Autonomous Checkout
Though autonomous checkout has demonstrated clear benefits to those who implement it well, the implementation doesn’t come without its challenges. One of the biggest pitfalls we see in self-checkout implementations is the propensity to treat this new technology as we would treat any other POS terminal.
Are you using vendors in your tech stack for the core function they bring to your organization?
In recent years, the industry has witnessed a hybrid approach to the two vendor managements models detailed here. In this hybrid model, a payment orchestration layer or a gateway provides pre-existing, best-in-class integrations for a merchant to leverage.
Why does the Sephora data privacy fine matter for large merchants, and what is the Global Privacy Control (GPC)?
The Sephora decision signals that California is serious about enforcing data privacy legislation. The Sephora ruling was, more broadly, a warning shot for companies. It was the first action taken by an Attorney General to levy a fine against any company for failure to comply with CCP
Operational Integrity more vital than ever
As technology is pervasive at retail locations supporting more offers and consumer engagement options, the resiliency of this technology must be monitored and assured. Making sure that products are available, priced correctly, and that consumers can transact with prescribed offers, earn loyalty and use desired payment is critical to the business.
Can your business fully automate UAT and Certification?
titive tasks in place of manual human re-entry. Given the current state of automated testing, however, W. Capra urges any merchant exploring automated capabilities to ensure that human resources continue to remain a part of testing— not just to oversee testing robotics, but to play an active role in the QA process where robotics have…
When to Prepare for EV
Though there remains ongoing debate around how to best deploy the EV infrastructure, and although internal combustion vehicles will surely remain in market for a long time to come, the tipping point for national EV adoption remains an inevitability.
10 Tips for Operationalizing Data Privacy
The road to finding the right vendor for your organization can often be a long one. You must define your needs, secure budget, conduct countless fact-finding calls, negotiate a contract, and then go live. This process takes time!
What is a Payment Account Reference (PAR) and why does it matter to merchants?
PAR is an alphanumeric reference point that enables a business to track a consumer and their payment account across the various payment methods they use. For example, a consumer may have 3 credit cards in their wallet, each of which would generate a different token if used in a tokenized environment. PAR links these cards…
PCI DSS 4.0 looms large
Merchants need to immediately start understanding what additional budget they are planning to allocate to tackle the increased time and costs necessary to maintain PCI compliance. Even working to find and procure the services of an approved scanning vendor will take time and internal resources.