The following has been re-posted from Loyalty360. The original post can be found here. Retail giant Kroger has announced a new partnership with Microsoft, which aims to improve customer experience by employing the technology company’s popular cloud-based platform Microsoft Azure. Through the partnership, Kroger hopes to create a connected...
Forecasting the Future of Digital Wallets
The question of digital wallet acceptance is a tired one – but for many merchants a decision they might want to reconsider. Stored credentials, defined as a system or service that stores multiple payment methods for use across multiple websites, is not a new concept. In fact, many would say...
To PIN or Not to PIN?
A PIN— a Personal Identification Number. A customer’s PIN is the number that can verify a customer’s identity during a transaction. Most consumers and merchants believe that a PIN should be the de facto method for validating a cardholder’s identity. The question of whether or not a PIN will be...
Apple Pay: Not Yet Simple
We spend increasingly more time with our faces buried in our smart phones. We rely on our devices to socialize, stay current, or save us a minute or two in our crazy, stressful lives. So when Apple Pay launched in October 2014, promising a secure, simple payment solution to replace...
What They Didn't Tell You about EMV
Whether you consider yourself a marketer, dealer, jobber or convenience retailer in the Retail Petroleum industry, by now you’ve been told you need to act on implementing EMV, empower new forms of payment (mobile chief among them), or drive growth through robust loyalty offerings. The complex relationships and technologies that...
Mobile Payments Making Noise
The following article is reposted from CStoreDecisions and features commentary from W. Capra Executive Consultant, Ed Collupy. “Cha-Ching!” With all the announcements about mobile payments over the past few weeks I’ve been hearing, in my mind, the sound of an older cash register when the total button was pushed, and...