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Tag: customer experience

Top Trends Every Retailer Should Be Aware of for 2023

2023 marks the fourth year of a decade that began with a once-in-a-lifetime pandemic that transformed the retail industry. As supply chain issues and other economic challenges caused by the pandemic continue to fester, retailers are finding a new normal with hybrid shopping. This means retailers have even more opportunities to create new offerings and…

February 9, 2023 by wcapra No comment(s) DIGITAL+, LOYALTY+, PAYMENTS+, PETRO+, RETAILSYSTEMS+, SECURITY+ consumer journey, cost of acceptance, customer experience, data monetization, fleet card, real-time payments, Retail Technology
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Growth Marketing Best Practices for Your Hotel

The hospitality industry has had to dramatically shift its marketing focus since the start of the pandemic, adapting to forces that would have been inconceivable before 2020. Those hospitality merchants who had previously implemented solid growth marketing programs prior to COVID-19 were in the best position to respond to and adapt their approach to the…

August 19, 2021 by wcapra No comment(s) DIGITAL+, LOYALTY+ Consumer Engagement, customer experience, digital strategy, growth marketing, hospitality industry, hotel marketing, Loyalty
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Remote ordering and curbside pickup arrived quickly during the pandemic- what will merchants deliver next?

The COVID-19 pandemic brought an acute need to quickly implement remote ordering, delivery and curbside pickup, along with flexible online payment options. Having forever relied on customers coming into their locations to buy items and interact directly, their very survival was on the line. Speed to implement became the sole criteria, with thoughts about customers,…

July 21, 2021 by wcapra No comment(s) DIGITAL+, LOYALTY+, PAYMENTS+, RETAILSYSTEMS+ customer experience, online ordering, QSRs, remote ordering, restaurant ordering solutions, restaurant technology
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Frictionless Stores are Fast Becoming a Necessity

When consumers develop a want or a need for a good or a service, they ask themselves a question: what’s the quickest and easiest way to obtain it? As frictionless experiences gain popularity, your brand experience must be flexible and efficient enough to ensure you gain inclusion in your consumer’s consideration set.

June 30, 2021 by wcapra No comment(s) DIGITAL+, LOYALTY+, PAYMENTS+, RETAILSYSTEMS+ cashless, customer experience, Digital commerce, frictionless stores, Loyalty
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Customer Retention: Q&A with Loyalty360

The following has been re-posted from Loyalty360. The original post can be found here.   Customer retention in 2018, regardless of industry or brand, is completely different than it was even five years ago. Daniel Kahan, Consultant with W. Capra Consulting Group, sat down with Loyaty360 to discuss common mistakes businesses make with customers, how…

May 10, 2018 by Daniel Kahan No comment(s) DIGITAL+, LOYALTY+ branding, CEM, Consumer Engagement, CRM, customer engagement, customer experience, Customer Retention, product positioning, retention
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The Cashless Trend

Several organizations are making changes to go cashless or at least pilot the concept, including Massachusetts’ MBTA, American and United terminals in select airports (Miami being the latest) and Shake Shack’s recently opened cashless location in New York, to name a few.  Living in the Seattle area, I have access to two very publicized cashless…

February 26, 2018 by wcapra No comment(s) DIGITAL+, PAYMENTS+ amazon, Amazon Go, cashless, checkout, consumer experience, customer experience, fraud, Payments, Pilot Store, QR code, Seattle, secure payments, Starbucks
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The Lifelong Value of Retail Experience

Run a register before you run a company 13 years ago, I traded in the manager’s keys of my gas station for a computer, a cubicle, and title of Operations Analyst.  Many titles and office-based jobs later, I continue to call on the skills and experiences from my job as a retail manager nearly every…

December 12, 2017 by wcapra No comment(s) PETRO+, RETAILSYSTEMS+ Consumer Engagement, corporate initiatives, customer experience, Maverik, retail experience
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