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Tag: Consumer Engagement

How to Approach Implementing Autonomous Checkout

Though autonomous checkout has demonstrated clear benefits to those who implement it well, the implementation doesn’t come without its challenges. One of the biggest pitfalls we see in self-checkout implementations is the propensity to treat this new technology as we would treat any other POS terminal.

December 19, 2022 by wcapra No comment(s) DIGITAL+, PAYMENTS+, PETRO+, RETAILSYSTEMS+ Consumer Engagement, consumer experience, convenience, frictionless checkout, POS, Retail Technology, self checkout
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What is a Payment Account Reference (PAR) and why does it matter to merchants?

PAR is an alphanumeric reference point that enables a business to track a consumer and their payment account across the various payment methods they use. For example, a consumer may have 3 credit cards in their wallet, each of which would generate a different token if used in a tokenized environment. PAR links these cards…

August 23, 2022 by wcapra No comment(s) LOYALTY+, PAYMENTS+, RETAILSYSTEMS+ Consumer Engagement, consumer experience, Loyalty, Payments, Payments Account Reference
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What does the new Taco Bell Defy concept mean for Convenience?

This new Taco Bell concept should not be seen merely as a signal to other fast-food operators and Quick Service Restaurants (QSR) that change is coming; this is a sign to all who strive to offer quick, convenient, access to high quality food and drink that adaptation is required.  As a company, you don’t get…

June 13, 2022 by wcapra No comment(s) DIGITAL+, LOYALTY+, PAYMENTS+, RETAILSYSTEMS+, Uncategorized Consumer Engagement, consumer experience, convenience, Digital commerce, QSRs
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How and when to forge boldly ahead with an autonomous checkout solution?

Consumer expectations around reduced friction at checkout, not waiting in long lines and burgeoning labor shortages have made self-checkout solutions more imperative than ever before.

May 12, 2022 by wcapra No comment(s) DIGITAL+, PAYMENTS+, PETRO+, RETAILSYSTEMS+ Consumer Engagement, consumer experience, POS, Retail Technology, self checkout
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Growth Marketing Best Practices for Your Hotel

The hospitality industry has had to dramatically shift its marketing focus since the start of the pandemic, adapting to forces that would have been inconceivable before 2020. Those hospitality merchants who had previously implemented solid growth marketing programs prior to COVID-19 were in the best position to respond to and adapt their approach to the…

August 19, 2021 by wcapra No comment(s) DIGITAL+, LOYALTY+ Consumer Engagement, customer experience, digital strategy, growth marketing, hospitality industry, hotel marketing, Loyalty
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Is Subscription Loyalty a Fit for Your Consumer Base?

In this article, the first in our two-part series on subscription loyalty in convenience and retail fuel, we’ll address how to go about evaluating whether a paid tier is right for your program.

November 16, 2020 by Daniel Kahan No comment(s) DIGITAL+, LOYALTY+, PETRO+ Consumer Engagement, convenience and fuel, CRF, Loyalty, loyalty programs, paid membership, subscription, subscription loyalty
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Stuzo and W. Capra Partner to Offer Enhanced and Streamlined Implementations

Stuzo and W. Capra Partner to Offer Enhanced and Streamlined Implementations

In an effort to increases speed, efficiency, and value creation for fuel and convenience retailers, W. Capra has partnered with Stuzo to offer enhanced streamlined implementation capabilities. The original press release can be found here. PHILADELPHIA, Sept. 9, 2020 /PRNewswire/ — Stuzo, a leading provider of intelligent 1:1 loyalty, contactless commerce, and modern digital storefront technology and W.…

September 9, 2020 by wcapra No comment(s) PETRO+, RETAILSYSTEMS+, Uncategorized Consumer Engagement, Contactless, digital storefront, fuel and convenience, implementation, loyalty technology, managed services, stuzo
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Kroger and Microsoft Partner to Create Digital Grocery Store Concept

The following has been re-posted from Loyalty360. The original post can be found here.   Retail giant Kroger has announced a new partnership with Microsoft, which aims to improve customer experience by employing the technology company’s popular cloud-based platform Microsoft Azure. Through the partnership, Kroger hopes to create a connected in-store experience. The alliance is…

January 23, 2019 by Daniel Kahan No comment(s) LOYALTY+, RETAILSYSTEMS+ Consumer Engagement, loyalty programs, Mobile, Retail Tech, Retail Technology, rewards programs
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W. Capra Discusses Technology Adoption

The following has been re-posted from Loyalty360, and is taken from a recent interview between Loyalty360 and W. Capra regarding technology adoption. The original post can be found here. How does W. Capra view technological adaptation for brands? Is it a necessity in today’s market? History is littered with once prosperous organizations that failed to…

September 26, 2018 by Daniel Kahan No comment(s) DIGITAL+, LOYALTY+ b2b, b2b technology, Consumer Engagement, QSR, retail petroleum, technology adaptation
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Simple Security Tips for Consumers

We see a steady stream of news stories about data breaches that result in damage to company reputations, impact to share valuation, cost to implement new security measures and in many cases fines and/or penalties to cover the cost of associated fraud. In the payments and security world, we tend to focus on the IT…

September 20, 2018 by wcapra No comment(s) SECURITY+ consumer data, Consumer Engagement, data security, privacy protection, security
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Engaging Consumers to Develop Fuel Brand Loyalty

Differentiation in an Undifferentiated Market Merchants realize that having a loyalty program is a standard requirement and not an added feature in consumer eyes, but the structure of their loyalty offerings can differ between verticals and between merchants operating in the same vertical. In the fuel sector specifically, it can be difficult to create a…

August 28, 2018 by wcapra No comment(s) LOYALTY+, PETRO+ coalition, Consumer Engagement, convenience, differentiation, FRN, fuel, fuel and convenience, fuel rewards, Loyalty, Major Oil, plenti, shell
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Does Your App Accept the New Consumer Currency – Data?

Consumers are offering data, a new currency, in exchange for truly exceptional experiences. Like monetary currencies, the value consumers receive for this new currency will vary, depending on where they exchange it. To succeed, your app must offer an experience in line with consumer value exchange rate expectations. Mobile apps are changing consumer behavior Consumers…

August 16, 2018 by wcapra No comment(s) DIGITAL+, LOYALTY+, Uncategorized app, apps, Consumer Engagement, consumer experience, currency, Customer Retention, data, data exchange, data security, mobile app, mobile apps, omnichannel, personalization, retention, value exchange
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