Under direction from the Faster Payments Task Force (FPTF), the United States seeks to modernize its payments infrastructure and develop a new system which can provide safe, ubiquitous, and faster payment capabilities to all stakeholders in the payments value chain. The opportunities created by the instantaneous movement of money around the world create an equal…
Tag: capraplus
Surviving the Next Retail Tech Revolution
How to Avoid Being a Casualty of the Digital Revolution Many retailers looking to differentiate their brand will tackle the risk of becoming early adopters of new in-store technology. Other retailers will play the more cautious angle of waiting to implement new in-store technology until the difficulties associated with launch are ironed out. Regardless of…
What is Omnichannel Anyway?
Time to Reflect At first glance, Omnichannel appears to require a lot of costly, labor-intensive infrastructure work spanning your payment systems, retail network, loyalty program, etc. However, the hardest part is building something that customers will use and be attracted to. In order to make omnichannel less ominous, let’s take some time to walk through…
Spotlight on Loyalty: Part II of II
Loyalty and the Consumer Experience This is Part 2 of a 2-part series. Part 1, “Five Assumptions That Will Doom Your Loyalty Program,” can be found here. Corporate loyalty programs are designed to drive consumers to spend additional funds and to encourage consumers to be loyal enough to their brand that they are willing to…
Spotlight on Loyalty: Part I of II
5 assumptions that will doom your loyalty program Loyalty programs are the cherry on a sundae; consumers come to expect them when making everyday purchases. While companies commit financial and employee resources to build loyalty programs, they must remember those programs are the cherry; not the ice cream, the bowl or even the hot fudge. …
Where Do Fraudsters Go?
There are undoubtedly hundreds of cybersecurity and fraudulent attacks being committed at this very moment. While merchants have invested time, resources, technology, and hundreds of millions of dollars to protect sensitive company and customer data, fraud continues to rise at an exponential rate. Fraud is Migrating While the U.S. continues enabling EMV technology to combat…
Store Data Deserves Protection Too
The following, written by W. Capra’s Ed Collupy, has been re-posted from C-Store Decisions. As c-store retailers implement enhanced inventory-management solutions, they should also consider doing more to secure inventory data. So much of the attention on data security in the last few years has been focused on payments and many companies throughout the convenience…
Mobile Payments: Avoiding the Rapid Path to Irrelevancy
From its experience and continued education in mobile, W. Capra has identified some key foundational learnings that should be used to to think about how to increase adoption and ongoing usage of your mobile app. Consumers, in particular those who are willing to download and try a mobile app, are a fickle bunch. Recent usage…