My family’s recent ordering experience was straightforward and easy - 45 minutes after we placed a food delivery order through an app, our food arrived - the food I wanted was included while my wife’s food was missing completely. At that moment, our incomplete order made us part of an...
Friction in the Frictionless Journey
The following has been re-posted from Convenience Store Decisions. The original post can be found here. There is still so much that needs to be changed in the quest to eliminate friction in the customer experience and lessons to be learned that the c-store/petro industry should consider as it ventures...
Data Privacy and the Consumer Relationship
The conversation around data privacy and trust is evolving. In allowing consumers the right to access and the right to delete personal information that a merchant maintains, the General Data Protection Regulation (GDPR) was the first sweeping law of its kind. The California Consumer Privacy Act (CCPA) followed not long...
POS Systems Advance
The following has been re-posted from the April 2019 edition of Convenience Store Decisions. Don’t blink. It’s only been two months since NRF’s Big Show, where I thought I had learned everything happening with point-of-sale (POS) systems that could possibly impact the convenience and petroleum industry. Well, as time moves...
Kroger and Microsoft Partner to Create Digital Grocery Store Concept
The following has been re-posted from Loyalty360. The original post can be found here. Retail giant Kroger has announced a new partnership with Microsoft, which aims to improve customer experience by employing the technology company’s popular cloud-based platform Microsoft Azure. Through the partnership, Kroger hopes to create a connected...
Whitepaper: Data Privacy
From the Target and Home Depot breaches to Marriott's most recent breach weeks ago, data breaches are becoming a near-daily part of the standard news cycle. In response to the increasing concern over consumer data privacy, numerous government entities are evaluating and drafting consumer data privacy protection laws. The European...
Don’t Miss Your Future – Four Blind Spots that Retailers Need to Recognize
Since Marc Andreessen’s prediction in 2013 that “…retail guys are going out of business and ecommerce will become the place everyone buys…,”1 there has been a cascade of opinions and predictions about the digital disruption of retail. Hindsight teaches us that digital disruption is about more than technology. In spite...
The Challenges of Being a Marketing Professional
Being a marketer often feels like living in a Holiday Inn Express commercial. An employee you’ve never seen before walks up to your desk and offers some advice: “I think you should make the logo bigger and use some glitter.” “I’m sorry, you don’t look familiar. Are you new in...
NACS Show: Innovating Like a Start Up
The following originally appeared in Convenience Store Decisions and features W. Capra Senior Consultant, Jim Duboyce. Sheetz aims to empower an incubator team to strategize new initiatives for Sheetz that will position it for the future. In a Sunday, Oct. 7 educational session on innovating like a start up, Moderator Jim Duboyce,...
Loyalty Points to Ponder
The following originally appeared in Convenience Store Decisions and is written by W. Capra Executive Consultant, Ed Collupy. When considering a new loyalty program, asking the right questions can help you determine which option is best for your business. Many convenience operators have their own experiences they can rely on related...
What’s Holding Up Contactless Payments in the US?
Contactless payments in the US have been lauded for years as the next consumer payment trend. Aside from a few very large retailers and transit use in cities like New York, Boston and Chicago, however, there are not many merchants that accept contactless payments in today’s market. This post will...
Winning with Electronic Invoices
The following has been re-posted from Convenience Store Decisions. The original post can be found here. Electronic invoices offer clear and measurable benefits and are supported by Conexxus EB2B Working Group, but there’s a need for more supplier engagement. By Ed Collupy Store managers, cross functional retail headquarter teams, merchandise...