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Day: October 22, 2018

The Challenges of Being a Marketing Professional

Being a marketer often feels like living in a Holiday Inn Express commercial.  An employee you’ve never seen before walks up to your desk and offers some advice: “I think you should make the logo bigger and use some glitter.” “I’m sorry, you don’t look familiar.  Are you new in the marketing department?” “No, I’m…

October 22, 2018 CAPRAplus, LOYALTY+, PAYMENTS+, PETRO+, RETAILSYSTEMS+
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