STRATEGY SERVICES

Market Execution

A great idea is only great for a business if it can be delivered by those responsible for its execution. W. Capra maximizes the potential of ideas because we take the time to understand your strategy before developing a solution to meet your challenges and objectives. W. Capra’s team members have extensive experience implementing large-scale consumer facing programs for direct-to-consumer, franchisee and distributor-based business models.

Our teams of experts starts by facilitating workshops to develop tactics and timelines. We then work with organizations’ internal teams to get employees engaged through training content, training incentives, promotional events, and other methods to generate excitement with front-line employees. W. Capra believes front-line staff members must have the knowledge, confidence, and motivation to be program advocates, and we look forward to working with you to bring your vision to life.

Latest Insights

  • Prepping for the End of Year, Holidays, and 2025
    As each year ends, merchants are forced to deal with the scramble related to holiday season sales and offers which ideally, are executed flawlessly from consumer interaction at point of purchase all the way through backend systems and related cash flows, and an eagerness to hit the start of the next year and begin execution of strategic initiatives. 
  • Is Walmart’s real-time payments offer going to be a market mover?
    It was recently announced that Walmart will be working with Fiserv to implement real-time payments for their customers using Fiserv’s real-time payment transaction rails.  Real-time payments aren’t a new concept but have had slow bank adoption and even slower merchant and consumer assumption. Will Walmart’s move prompt banks and merchants alike to move more quickly?
  • Visa Sued for Monopolizing Debit Markets
    The US DOJ recently announced a lawsuit against Visa, alleging it has engaged in monopolizing the debit network markets, entering into unlawful agreements to restrain trade, and violating the Sherman Act. Here’s what merchants should know about it.

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