Electronic Benefits Transfer (EBT) State-Level Changes
The states of California and Oklahoma have recently decided to issue EBT EMV cards in a move designed to mitigate […]
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Can EMV 3DS 2.0 Benefit Your Organization?
EMV 3DS 2.0, the new standard, allows merchants to perform enhanced consumer authentication via means such as biometric verification or one-time SMS passcodes. Previously, all a fraudster would need to complete a Card-Not-Present transaction is a payment card and zip code. With EMV 3-D Secure pushing a one-time code to a consumer’s device, the fraudster can no longer complete that transaction without also having obtained and unlocked access to the consumer’s device.
Areas Of Focus For The New Year
This article, authored by Impact 21’s Tom Newbould, originally appeared in the January 2022 edition of CSP Magazine “The wild ride we’ve been on […]
Starbucks And Amazon Go Pair Up To Expand Cashierless Experience
Impact 21 Tests The Just Walk Out Technology Firsthand Starbucks and Amazon have launched a new store concept that combines physical and […]
How should petroleum marketers plan remaining a relevant energy provider to consumers as drivers migrate to electric vehicles?
The Federal government and myriad states continue to plow forward in setting new laws and providing consumer incentives to push the market towards a critical mass of electric vehicles. For petroleum marketers, the change in how vehicles will “fuel” is a cause for transformation as well. Do petroleum marketers want to maintain their relationships with their current fuel customers and provide charging stations for them to continue to come to their sites?
Your Brand Strategy Journey
Your Brand Brings Your Company To Life. Brand strategy creates a distinct, consumer- and employee-facing identity. It guides workplace culture, […]
Not All Fleets Are Created Equal
Whether an organization maintains an existing fleet offering or they’re evaluating fleet as a new opportunity, one of the most common barriers that retailers face when attempting to gain incremental market share is that their offering assumes a universal need across the fleet portfolio. In reality, the needs that over-the-road (OTR) fleet users require in a program will vary starkly from the use cases that light commercial vehicles will demand.
Buy Now, Pay Later is here to stay. But should your business be ready?
Many consumers and merchants have embraced Buy Now, Pay Later (BNPL) solutions. For merchants, the opportunity to boost their basket sizes, increase total transaction volume, and access a broader demographic base has been a boon. Consumers view it as a way of purchasing big ticket items while avoiding the burden of high-interest credit card debt. This broad appeal has buoyed BNPL to nearly $10 billion in transaction volume.
Thinking Acquisition? Think Impact 21
Impact 21 Brings A Disciplined Approach To Acquisitions. Our steps are straightforward and methodical. Our plans are comprehensive and proven. […]
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