With the alternative fuels market gaining significant traction, business leaders must grasp how this transition will impact their organization and how they can be part of the change toward decarbonization. As retailers consider installing EV (Electric Vehicle) or Hydrogen Fuel Cell chargers to handle the increasing consumer demand, they must...
Should You Be Installing a Retail Charge Point Network?
As EV adoption continues to rise, retailers who own real estate face a critical decision on whether, and how, to implement a charge point network. Often described as a nexus of charge points that enables EV owners to charge their vehicles, track which charge points they engage with, and predictably...
When to Prepare for EV
Though there remains ongoing debate around how to best deploy the EV infrastructure, and although internal combustion vehicles will surely remain in market for a long time to come, the tipping point for national EV adoption remains an inevitability.
How should petroleum marketers plan remaining a relevant energy provider to consumers as drivers migrate to electric vehicles?
The Federal government and myriad states continue to plow forward in setting new laws and providing consumer incentives to push the market towards a critical mass of electric vehicles. For petroleum marketers, the change in how vehicles will “fuel” is a cause for transformation as well. Do petroleum marketers want...
How should petroleum marketers think about electric vehicles and their impact?
As the number of electric vehicles on the road begins to climb, gas station operators need to begin thinking about how they will keep consumers who have long filled up their gasoline engines on their lots. For petroleum marketers looking to be early movers, the lack of mass adoption of...