Not All Fleets Are Created Equal
Whether an organization maintains an existing fleet offering or they’re evaluating fleet as a new opportunity, one of the most common barriers that retailers face when attempting to gain incremental market share is that their offering assumes a universal need across the fleet portfolio. In reality, the needs that over-the-road (OTR) fleet users require in a program will vary starkly from the use cases that light commercial vehicles will demand.
How should petroleum marketers think about electric vehicles and their impact?
As the number of electric vehicles on the road begins to climb, gas station operators need to begin thinking about how they will keep consumers who have long filled up their gasoline engines on their lots. For petroleum marketers looking to be early movers, the lack of mass adoption of electric vehicles, combined with differing charging products available in the market, make it difficult to come up with a clear strategy.
The Liability Shift for Outside Payment Fraud at Gas Stations is Looming
There are efficiencies that can be gained with any hardware or software upgrade, especially with a project as intensive as becoming Outdoor EMV compliant.
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